Perpetual Traffic – Podcast

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Helping you master paid traffic and conversions!

Perpetual Traffic is a semiweekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. The show is produced by the Scalable Media Network and hosted by Ralph Burns and Kasim Aslam. The duo share Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of the hosts. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
Your Obligation is to listen, enjoy and the use it!

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On this episode of Perpetual Traffic we are visiting a discussion from our sister podcast The Customer Acquisition Show: In this episode of the Customer Acquisition Show, the team of Tom, Ralph, Nick, Maria, Lynn, and Oli discuss the successful case of Mike Morris Law Firm, which acquired 315 signed cases. The team attributes the...
In this episode of the Perpetual Traffic podcast, Ralph Burns and Kasim Aslam explore the topic of AI and machine learning in the marketing industry. They emphasize the need for a philosophical understanding of the technology and for establishing clear guidelines for its use. The discussion includes the potential for AI to automate tasks such...
In this episode of Perpetual Traffic, Kasim and Ralph explore the topic of AI and machine learning in advertising. They stress the need for training AI to make it a powerful tool for automating tasks in advertising. The importance of personal branding and being cautious when using AI is also discussed. Additionally, the dangers of...
In this episode of the Perpetual Traffic Podcast, Ralph and Kasim share a case study from the personal injury law space, focusing on the last four months of 2022. They explain how building your own name and maintaining a high quality score can lead to lower costs than competitors. They also highlight the potential payoffs...
On today’s episode of the Perpetual Traffic Podcast, Ralph Burns and Kasim Aslam delve into the realm of personal injury law, exploring the latest trends and strategies for success. They introduce a cutting-edge SAS application called Content Fries, which automates the process of repurposing content, making it easy to distribute bite-sized pieces of videos across...
In this episode of the Customer Acquisition Show, Landon and Nick discuss the impact that chat GPT (Generative Pre-trained Transformer) could have on marketing and customer acquisition. They explore the various ways in which chat GPT can be utilized, such as generating content, debugging code, conducting research, summarizing data, and even creating virtual assistants to...
On this episode of the Perpetual Traffic, the hosts delve into the secrets of building a high-performing team. They explore the importance of hiring peak performers and leveraging automation and delegation to create a culture of excellence. The hosts highlight the benefits of hiring an executive assistant as a key strategy for accessing a growth...
How important is the first contact with a potential client? What do you say, and how do you instantly build trust, rapport, and credibility?  On today’s episode, Ralph and Kasim continue their discussion breaking down a really cool case study involving a local chiropractor where the team hit some pretty ridiculous numbers. A 105% increase...
Get ready to boost your business with this exciting case study! We’re featuring a chiropractic practice that experienced an incredible 300% increase in incoming calls using a full funnel traffic approach. From building patient case studies on YouTube to implementing re-marketing strategies, we’ll show you how to drive more traffic to your website. Plus, we’ll...
You know that building your Instagram following will help your business, but how does advertising really work on this platform?   In today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with one of their most popular repeat guests, Angela Ponsford, Social Cosmonaut of Stellar Communication at Tier 11, to talk about Instagram ads. “Instagram...