Perpetual Traffic – Podcast
Helping you master paid traffic and conversions!
Perpetual Traffic is a semiweekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. The show is produced by the Scalable Media Network and hosted by Ralph Burns and Kasim Aslam. The duo share Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of the hosts. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
Your Obligation is to listen, enjoy and the use it!
Your Obligation is to listen, enjoy and the use it!
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Today, we are finishing our episode with John Ainsworth talking about after the click stuff. We talk about the importance of funnels and upsells, especially for course creators – and the DOs and DON’Ts when it comes to post-cart conversions. LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Solutions 8 Perpetual Traffic Survey Perpetual Traffic Website...
Would you like to increase your revenue 10-20% in one week (or do you hate money)? On today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with John Ainsworth, CEO of Data Driven Marketing. John’s team works with online course creators who’ve already got a great course and a traffic source and help them...
What if we told you that Tier 11 designed an ad campaign for an ecommerce store that resulted in a 608% revenue increase and 401% ROAS increase in less than 6 months? On today’s episode, we’re flipping the script a bit. Host Kasim Aslam interviews his usually-co-host Ralph Burns about an ad campaign at Tier...
So, how did Facebook end up taking all the heat for this privacy stuff, while Google sat back quietly and dodged the bullets? On today’s episode, co-hosts Ralph Burns and Kasim Aslam talk about the absolute brilliance of Google. For one thing, they don’t have a “face of the company,” so while everyone is out...
If you’re getting sick of the Google Performance Max discussion, get over it. Performance Max is the future of all things traffic. On today’s episode, co-hosts Ralph Burns and Kasim Aslam walk us through the three big things they’ve learned from Google Performance Max in the past few months. At this early point in history,...
When it comes to using bid cap and cost cap in your ad campaigns, how do you balance getting the right customers but also increasing your volume and scaling? On today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with Kobi Topaz of Tier 11 for a quick look at What’s Working Now: Big...
Are you getting similar results with every ad campaign even when you try to switch things up? On today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with Kobi Topaz of Tier 11 to pick his wicked-ninja brain about ad campaign optimization. The guys don’t go easy on him. They demand that he share...
This hack won a “Wicked Smart” award at a recent War Room Mastermind, so you know it’s got to be good. On today’s “What’s Working Now” episode, host Kasim Aslam shares a brilliant tip for free that a bunch of other entrepreneurs had to pay $35k to hear. Well, that’s a little bit of an...
What are the biggest challenges facing marketers today, and how can you navigate through/innovate around those challenges? Today’s episode is a replay of Ralph Burns’s guest appearance on the Meta Business, Innovation, and Technology podcast with host Jordan Rogers-Smith. Being on the show was definitely a big honor for Ralph, but—let’s be honest—Meta was lucky...
Historically, Google advertisers haven’t liked funnels—for a lot of reasons. But is that about to drastically change? On today’s bite-sized episode, host Kasim Aslam is talking about his favorite topic (cue the sarcasm): funnels. Funnels haven’t functioned well traditionally in the Google ecosystem, so he hasn’t had much use for them. Until Google Performance Max....