Perpetual Traffic – Podcast

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Helping you master paid traffic and conversions!

Perpetual Traffic is a semiweekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. The show is produced by the Scalable Media Network and hosted by Ralph Burns and Kasim Aslam. The duo share Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of the hosts. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
Your Obligation is to listen, enjoy and the use it!

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Listen in as the experts explain five Facebook ad features they’re using to drive ROI and save time. Some are new updates (like true split testing on Facebook!), and others are underutilized tools that quickly allow you to see how your ads are performing. IN THIS EPISODE YOU’LL LEARN: How to make automated campaigns that...
Have you been wondering about Facebook objectives, ad sets, and split testing?   Listen in as the experts detail the campaign structure, so you can utilize the platform to get the best results for your business.     IN THIS EPISODE YOU’LL LEARN: Why you should have multiple ad sets. The first thing Molly does...
In the previous episode, the experts examined the Why of video ads. Now, the PT crew will explain the How of video ads by detailing: the specifics of producing your video campaigns, the three key elements to creating winning video ads, as well as new Facebook video features and how to use them to your advantage....
The Perpetual Traffic crew has found a video ad formula that works no matter the industry or the product/service. In Episode 67, they’re going to share how you can use this strategy to craft video ads that will increase ROI, grow your brand, and scale your business to levels you never thought possible. When you...
Content marketer and author, Laura Hanly, joins the experts to discuss how to create content that moves your customers through your marketing funnel.   People need interactions with you and your brand to move them through the Customer Journey. Those interactions are the content you create; your content is the ambassador to your brand. If you...
From using the wrong messaging to not testing different images, these six major Facebook ad mistakes could cost you. Listen in as the experts break the mistakes down and advise on how you can fix them. With some adjustments to your ads, you’ll see your ROI increase.     IN THIS EPISODE YOU’LL LEARN: Where...
The experts welcome special guest Donald Miller, NYT Best-Selling Author and President of StoryBrand, to discuss how to create a marketing message that filters through the noise, enters the customer’s story, and connects you with your audience.   Listen in to learn this easy process and visit digitalmarketer.com/podcast to gain valuable resources you can apply...
Ezra Firestone is back with the Perpetual Traffic experts, and he’s sharing the Facebook video funnel that sold over 84,000 units in three months (Find his funnel in the show notes resources at digitalmarketer.com/podcast!).   Ezra details numbers, video views, retargeting, and much more. Listen to discover how you can imitate his funnel that generated...
Join the experts as they explain recent Facebook updates, how they’re using them, what you need to be aware of, and how you can capitalize on the updates.   Learn which updates can save you money, which can trip you up, and which can increase video completion rates.   IN THIS EPISODE YOU’LL LEARN: What...
Just starting out with Facebook Ads Manager? Operating on a tight budget? You don’t want to miss this episode.   Molly, Ralph, and Keith each take you through their start-from-scratch approach using only $100 in Facebook ad spend in three different core industries: local or service based businesses, physical product (ecommerce) businesses, or digital/informational product...