EP57: How to Launch a Product with Facebook Ads (Case Study)

Tue, Aug 9, 2016

Join the experts to learn the tactics and results of how DigtitalMarketer launched its latest product using Facebook ads. You can use this strategy for both physical or informational products, no matter your budget or the size of your email list.


In this case study episode, we’ll detail how many ads DigitalMarketer ran, how much they spent, what their follow-up ads were like, how they got people to consume each Lead Magnet, and more!



  • Why splitting your acquisition budget evenly between your Lead Magnets is a mistake.
  • The copy and the call-to-actions we used to generate 10,000 leads in nine days (