In this episode, Molly and Mikael Yang, CEO and Co-Founder of ManyChat, go in-depth on the upcoming messaging landscape. They talk about Facebook’s goal for the future of messaging, hear Mikael’s take on how Facebook can monetize messaging platforms, and answer questions live with Team Traffic.
IN THIS EPISODE YOU’LL LEARN:
- How ManyChat got started and their strength in making decisions quickly and efficiently
- ManyChat’s plans for integrating onto more messaging platforms (WhatsApp, SMS, iMessage, etc.)
- The future of iMessage after its new enrollment with Shopify’s live chat feature
- The #1 mistake businesses are making around Messenger marketing: Messaging isn’t THE marketing strategy, it’s PART of your marketing strategy
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
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