[CAS] ChatGPT: The New Tool Every Marketer Should Have in Their Toolbox

Fri, Jan 20, 2023

In this episode of the Customer Acquisition Show, Landon and Nick discuss the impact that chat GPT (Generative Pre-trained Transformer) could have on marketing and customer acquisition. They explore the various ways in which chat GPT can be utilized, such as generating content, debugging code, conducting research, summarizing data, and even creating virtual assistants to handle mundane tasks like making grocery lists or writing blog posts. While acknowledging that chat GPT may replace some jobs, they also highlight the potential for new job opportunities for those who know how to effectively use the technology. Overall, the duo expresses their enthusiasm for the potential of chat GPT to increase productivity and efficiency.


  • Leveraging Fiverr to create more job opportunities for Facebook Ads through brainstorming
  • Giving small creators a competitive edge with copywriting automation
  • Gaining perspective through feedback and iteration
  • The potential of AI for automating instructions and scripts
  • Similar inputs leading to similar outputs in copyrighting
  • Using a personal VA to automate tedious tasks
  • Google’s AI projects and their role in simplifying search
  • Success with chat: no engineering skills required
  • Automating small tasks with local storage
  • Embracing new technology like Google’s Ad Platform and AI capabilities
  • Accepting complexity and preparing for change
  • Boosting productivity through human innovation


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